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Brief A Publication of the Oklahoma Wheat Commission Summer 2012 Wheat Oklahoma Japanese Milling Executives Tour Oklahoma Japanese Wheat Facts continued on page 3 Japan was one of the first overseas markets cultivated by U.S. wheat growers and over the years has remained a top customer. While Japan still imports a majority of its wheat from the United States, Canadian and Australian competition remains strong. As part of an annual educational tour, U.S. Wheat Associates (USW) brought five Japanese milling executives to the United States from April 29 to May 5, 2012. On visits to Washington, DC, Oklahoma, California and Oregon, these executives learned how U.S. wheat production, milling and baking industries are managing risk and finding innovation in a challenging economic environment. They also gained first-hand knowledge of new crop wheat conditions and discussed issues affecting wheat supply and demand. The interest is also growing in finding new sources for hard red winter wheat, as long as high protein levels can be guaranteed. Japanese millers are trying to find new ways to blend hard red winter wheat with hard red spring and soft white wheat. When the team came to Oklahoma, they spent time at Consolidated Grain and Barge located at Port 33. Previously, industry representatives from Japan also made visits to Oklahoma State University to discuss data on the new wheat varieties Oklahoma wheat producers are using in our region. “Team visits like this give cereal chemists, such as myself, more information about the types of wheat blends millers and bakers are wanting to use in order to achieve finished products for customers in foreign markets such as Japan,” said, Oklahoma State University cereal chemist, Dr. Patricia Rayas. “Seeing how wheat quality is controlled from the field to storage to market is very helpful to the milling and baking managers in Japan. This visit is also good for Oklahoma, because we are finding ways to make the wheat varieties we release at OSU work at the consumer level for the Japanese people.” “We want to build stronger relationships between Oklahoma and the Japanese market in the future,” said Paul Deffenbaugh of Consolidated Grain and Barge. “The Japanese market is looking at new places to source consistently superior quality wheat with high protein levels. Our customers in Japan are also becoming more impressed with the data and new potential variety releases wheat producers in Oklahoma will have available to them from the OSU breeding program in the coming years.” U.S. wheat farmers have maintained a close connection with Japan since 1949, when the Oregon Wheat Growers League (OWGL) organized a trade delegation to Japan. Following that trip, a variety of marketing and educational activities were started in Japan to promote U.S. wheat, including a school lunch program and a “Kitchen on Wheels” that traveled through rural Japan from 1956 to 1960. Since that time, Japan has purchased significantly more U.S. wheat than any other country, importing more than 133 million bushels per year on average for the last five years. Total U.S. wheat purchases now conservatively reach $700 million per year, more than 10 percent of total U.S. wheat exports. Japan imports significant amounts of hard red spring, hard red winter, soft white and Western White wheat to produce bread, noodles, confectionery items and other commercial products. Members of the of Japanese Milling Team (from left to right): Kazuhiko Niitsuma, Showa Sangyo Co., Yuzuru Hirose, Kinki Flour Milling, and Harumi Kubota, Unicoop Japan touring Consolidated Grain and Barge loading facility in Catoosa, Oklahoma.
|Okla State Agency||Wheat Commission, Oklahoma|
|Okla Agency Code||
|Title||Oklahoma wheat brief, summer 2012|
Oklahoma Wheat Commission.
|Purpose||Japanese Milling Executives Tour Oklahoma; From the Director The 2012 harvest season for Oklahoma wheat farmers came fast this year and still caught many producers and elevator managers off-guard, even though everyone was anticipating an early harvest.; Agricultural Export Coalition Hopeful Senate Ag Committee Will Suport Continued Export Program Funding; Ag Groups Support Research Foundation in House Farm Bill; U.S. Wheat Industry hails U.S.-Colombia FTA Implementation|
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|Digital Format||PDF, Adobe Reader required|
|ODL electronic copy||Filed with documents.ok.gov submissions system|
|Rights and Permissions||This Oklahoma state government publication is provided for educational purposes under U.S. copyright law. Other usage requires permission of copyright holders.|